I designed the visual identity for Craft espresso, helping them showcase their coffee blends to customers.
Design Process:
1. Research: Looked at espresso brands and market trends.
2. Concept Development: Came up with ideas that fit the company's values.
3. Logo Design: Created a logo that represents the energy of espresso.
4. Colour Palette: Picked colours that make customers feel calm and cosy.
5. Typography: Chose fonts that look classy and are easy to read.
6. Packaging Design: Designed packaging that stands out and shows off the company's brand.
1. Research: Looked at espresso brands and market trends.
2. Concept Development: Came up with ideas that fit the company's values.
3. Logo Design: Created a logo that represents the energy of espresso.
4. Colour Palette: Picked colours that make customers feel calm and cosy.
5. Typography: Chose fonts that look classy and are easy to read.
6. Packaging Design: Designed packaging that stands out and shows off the company's brand.
Design Deliverables:
1. Logo: A memorable symbol of a heart, on a coffee mug, representing the love for coffee and the warmth it brings.
2. Colour Palette: calm blue colours that reflecting the calmness of a clear sky..
3. Typography: Classy fonts that match the company's style.
4. Packaging Designs: Eye-catching designs that make customers want to try the espresso.
1. Logo: A memorable symbol of a heart, on a coffee mug, representing the love for coffee and the warmth it brings.
2. Colour Palette: calm blue colours that reflecting the calmness of a clear sky..
3. Typography: Classy fonts that match the company's style.
4. Packaging Designs: Eye-catching designs that make customers want to try the espresso.
